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The revolutionary men’s store, Edge Boutique is buzzing around town and labeling their look as “Austin chic.”  At the perfect location of fifth and Brazos, Edge attracts followers of fashion throughout the trendy city of Austin, Texas.  Although primarily a men’s haven, women can find electric looks for both themselves and of course, their men.

I had the opportunity to visit Edge Boutique and see what all the chatter was about!  A mix of distressed rocker gear, prepwear, and professional clothing all encompass the store…and that is just the beginning.  What really shined were little details like their hardwood floors, enticing red dressing room curtains, and the aroma from multiple lit candles.  My favorite part was the pop-up bar where you could sip cocktails while you coasted through clothes and were greeted by great customer service. 

Take a minute and read my Q&A with founder and visionary, Phillip Solomon, who has previously been a celebrity stylist and also worked with top tier television networks.

…and let me add, he is a super cool and confident guy (who knows his stuff!) It was a pleasure to meet him.

  1. What is your favorite item in the store?  ”Our Mood of Norway jacket with pink lining!”
  2. What is one must-have in any man’s closet?  ”A vest, one you can dress up with a pair of jeans or pants…it makes any outfit look dapper.”
  3. How do you turn a man from common to trendy with three essential items?  ”Premium denim, great shoes, and a sport coat.”
  4. Why Austin?  ”I fell in love with the city, the food, and the culture here.”
  5. If you could style one celebrity tomorrow who would it be and why?  ”Bradley Cooper…I think he would be fun to work with.”
  6. What trend are you loving most this season?  ”The cut and fit of men’s woven shirts are more flattering this season, and I find that it makes guys work out more to have their shirts fit just right.” 
  7. What are three of your favorite places in Austin?  ”Paggi House, Clive Bar, and Cedar Street

*All original photography 

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